17 Oct, 2026
25 mins read

Finnish Furniture Startup KHOY Raises €2 Million to Take Its Vacuum-Packed Sofa-Bed Model Global

Helsinki-based KHOY Company has secured €2 million from a round led by Virta Equity, with Innovestor and angel investors participating. The direct-to-consumer company says vacuum compression can reduce delivery costs by as much as 95%. After reporting €4.3 million in 2025 revenue and generating more than 80% of sales through exports, KHOY plans to expand across Europe, Switzerland and the UK while accelerating its entry into the United States.

7 mins read

Beyond Trade Shows: Why Factory Experiences Will Become the Future of Global Furniture Buying

The future of global furniture buying is moving beyond trade fairs. This in-depth report explores why factory visits, manufacturing transparency, direct sourcing and year-round Furniture Business Tourism are becoming essential for building trust, strengthening exports and creating lasting international partnerships.

7 mins read

Why Foshan Is Becoming Asia’s Global Destination for Custom Furniture

Foshan is transforming from a global manufacturing hub into an international destination for furniture tourism. This report explores how factory-direct sourcing, custom furniture, digital technology, logistics, AI and changing consumer behaviour are reshaping the future of the global furniture industry.

8 mins read

Furniture Cities Can Become the Next Global Business Destinations

Can furniture cities become the next global business destinations? This in-depth analysis explores how manufacturing clusters, city branding, tourism infrastructure, economic ecosystems and Furniture Business Tourism can transform regional development while creating new opportunities for manufacturers, SMEs, investors and local communities.

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